Human Resources (HR) Strategy Oriented Towards Structural Changes in the European Union

A project by Business and Professional Women (BPW) Germany Club Berlin

The central goal of the BPW Club Berlin as a promoter of SWOPS was to develop a Human Resources (HR) Strategy Oriented Towards Structural Changes in the European Union and to achieve equal opportunities for women and men in the acquirement of decision-making positions.

Project period: July 2014 – July 2016

A key result of SWOPS is: More women in management positions, both in terms of equal opportunities in our society as well as to timely respond to demographic change. SMEs that aim to successfully operate in the medium- and long-term will have to rise to this challenge. A sound technical advice from the outside can already make a big difference in order to achieve greater satisfaction among employees. The SWOPS publications provide executives and personnel managers with practical recommendations for a positive effect of its implementation on the company’s success and the working atmosphere and create a competitive advantage:

  • SWOPS Good Practices Catalog in four languages (de, en, fr, se) with recommendations for the implementation of Structural Change-oriented HR strategy
  • SWOPS HR Consultancy tool – an open consultancy model for companies and consultants
  • SWOPS Comparative Country Analysis on Equal Opportunities


Dilek Kolat
Senator for Labour,
Integration and Women
in the State of Berlin

Final Event on May 18, 2016: Presentation of the Results

We had vivid discussions and celebrated the official conclusion of the  SWOPS project together with many national and international guests.

VENUE: SRH University Berlin
International Institute for Sustainability Management (IISM)
Ernst-Reuter-Platz 10
10587 Berlin


About the project

Together with RKW Berlin and our international partners from France, Germany, Austria and Sweden, we will develop a strategy based on an analysis of the situation as well as on the development of effective instruments within the company. > mehr


Partner & Companies

We will determine possible barriers in the business structures and processes of selected SMEs in Germany, France, Austria, and Sweden. The objective is to find out which explicit and implicit barriers in the Human Resources Strategy prevent male and female decision makers from providing equal opportunities for women and men concerning their advancement to management positions. > mehr


15.07.2014 – 14.07.2016

Project participant(s)

four small and medium-sized companies from France, Sweden, Austria and Germany.

Project components
  • 8 days consultancy in order to introduce a structural change oriented HR strategy (SWOPS)
  • International exchange
  • International conference in Berlin 2016
  • Recommendations
  • Good practice examples for SMEs in Europe
Funded by

This project is funded by the PROGRESS Programme of the European Union

Co-funded by



We thank Edenred Germany GmbH and LIGAS Tischlerarbeiten GmbH for their support.